Senior Brand Manager (Female) at Fastest Growing FMCG Brand at Mumbai

Senior Brand Manager (Female) at Fastest Growing FMCG Brand at Mumbai

Talent Corner Hr Services Private Limited
5 - 8 Years
1500000 - 2000000 INR

Job Description

Job Description :
Job Description

  • Understand how ourbrandis positioned in the market and crystallize targeted consumers insights
  • Takebrandownership and provide the vision, mission, goals and strategies to match up to
  • Translatebrandstrategies intobrandplans,brandpositioning and go-to-market strategies
  • Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs)
  • Monitor market trends, research consumer markets and competitors activities to identify opportunities and key issues
  • Oversee marketing and advertising activities to ensure consistency with product line strategy
  • Monitor product distribution and consumer reactions
  • Anticipate bottlenecks
  • Brainstorm new and innovative growth strategies
  • Align the company around thebrandsdirection, choices and tactics
  • Proven working experience inBrandingF&B Industry
  • Drive for results and leaderships skills
  • Excellent understanding of the full marketing mix
  • Coordinating with multiple agencies over different media promotions & ensures smooth transition of the activation
  • Highly creative with ability to think out of box
  • Experience in identifying target audiences and devising campaigns that engage, inform and motivate
  • Proven ability to developbrandand marketing strategies and effectively communicate recommendations to executivemanagement
  • Analytical skills and data-driven thinking
  • Advanced communication and interpersonal skills
  • Up-to-date with latest trends and marketing best practices
  • Comfortable working with numbers, metrics and spreadsheets

Required Candidate profile
  • MBA Degree in Marketing ( Only Female Candidate Preferred)
  • Excellent command of the English language
  • 6-8 years working experience in FMCG marketing
  • Passionate and driven to achieve marketing goals
  • Needs to have a sense of ownership for the brand

  • Perks and BenefitsAnnual CTC includes Fixed + Variable Component on 80/20 Basis

    Talent Corner HR Services Pvt Ltd Talent Corner HR is an Executive Search & Recruitment Consulting Firm operating across PAN India

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