Search Engine Optimization

Search Engine Optimization

Regalix India Private Limited
Bengaluru / Bangalore
2 - 5 Years
Not Specified

Job Description

Responsibilities :
Craft and lead the SEO strategy for Customer Success
Develop traffic and acquisition forecasts and budgets, with responsibility of delivering throughout the financial year
Measure and analyze the effectiveness and ROI of SEO activities
Organize results, findings and implications into presentations for search team, marketing leaders and executive management
Work closely with development teams to ensure pages are optimized for SEO and site performance
Be responsible for identifying the highest priority fixes or opportunities for improving search visibility.
Partner with Business Managers to inform SEO priorities to ensure that SEO projects are incorporated into the overall Tech Roadmap.
Coordinate with larger marketing team to develop cohesive roadmaps; execute on content strategies; report performance results to key stakeholders.
Conduct tech audits using tools and platforms such as Screaming Frog, Google Search Console, SEMRush, etc. to identify any new issues impacting SEO performance (e.g. XML Sitemap Errors, erroneous redirects, massive generation of duplicate URLs, missing meta tags, page load speed, in-crawlability of reviews content)
Provide monthly category page audits for Site Merch to flag category pages with few products.
Proven expertise in whitehat link building tactics; employ legitimate and honest SEO tactics.
Proven expertise in local SEO (local listing optimization)
Proven expertise in Google Tag Manager Setup & Implementation
Preferred Qualifications :
Deep familiarity in Google Analytics, Google Search console, Adobe Analytics/Omniture and other analytics and reporting tools
Highly proficient in MS Excel with the ability to analyze data and prepare report presentations
Ability to draw conclusions from data to craft business cases, market insights, and requirements for SEO
Experience using SEO tools including but not limited to SEMRush, Google Search Console, Screaming Frog, and others
Ability to manage multiple projects in highly-matrixed organizations, often with competing priorities
A demonstrated track record of increasing rankings, traffic, and revenue while managing and executing SEO strategies and tactics
Ability to identify and map out the tactics used by competitors in order to understand trends and opportunities.
Strong understanding of HTML, CSS, Javascript and other rich media technologies
Expertise in Schema.org and Google Quality Guidelines
Expertise in Google My Business Listings, Google Tag Manager
Expertise in developing & implementing SEO strategies for global clients
GA Certification is Mandatory
Mandatory Skills
Local SEO, Technical SEO, Google Analytics Certified, Google Tag Manager Implementation, International SEO, Link Building, On Page SEO, Excel Skills, Google Search Console, SEO Tools

Regalix is a global leader partnering with companies on sales enablement, revenue operations and thought-leadership. Founded in 2005 with headquarters in Palo Alto, CA and offices around the world, Regalix has hundreds of customers from F500 to SMBs including Google, Amazon, SAP, VMware, BMC and several others. With its roots in data-driven, ROI-focused marketing, Regalix delivers value at scale and speed to leaders in the industry.

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Functions : Customer Service/Call Centre/BPO

Industries : ITES/BPO

Skills/Roles I hire for: ITES, Bpo

level Hiring For: Junior Level, Mid Level, High Level

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