Performance Marketing Manager

Performance Marketing Manager

CareerXperts Consulting
Mumbai
5-10 years
Not Specified

Job Description


We are looking to hire a highly driven, results-oriented Performance Marketing Manager to join our Marketing team. This person will play a huge role in defining and executing on the overall marketing strategy for our next wave of growth.
A successful candidate will have the freedom and flexibility to expand the role to the very limits of their ambition and capability.
  • Plan, Analyze and optimize digital marketing campaigns as they relate to the profitable acquisition of customers.
  • Collaborate with our Data Science, Product Management teams and other cross functional teams to develop, test, and optimize our global keyword strategy across the different search engine platforms. Help shape product strategy and execution.
  • Leverage your analytical abilities to look beyond the numbers in our paid marketing channels and understand how our members interact with our website and app to grow the business
  • Track marketing effectiveness, uncover insights, and proactively share recommendations.
  • Build and scale cost efficient paid digital campaigns spanning multiple channels and objectives. This will be your bread and butter.
  • Be the marketing expert that product teams look to as their marketing needs grow
  • Contribute to a creative and collaborative environment where smart experimentation is encouraged
Responsibilities
  • An original and creative thinker: Deep knowledge of the digital landscape and the end-to-end digital customer journey elements (segmentation, audience selection and targeting rules) enables you to influence campaign ideation, decision-making and overall program success.
  • Operational master: You always know how your channels and campaigns are performing and constantly working to improve them.
  • Nimble: You easily adjust to the ever-changing needs of a company in hyper-growth.
  • Data driven: You find working with data stimulating, and can quickly draw out insights from performance marketing campaign data reports.
  • Kind: Be empathetic, communitarian and trustworthy.
  • Incredibly coachable personality you are constantly looking for opportunities to improve your craft
  • Experience managing large or complex paid performance channel budgets. (million dollar and above monthly spend)
  • Strong analytical background in both Excel and mobile measurement partners (e.g. Appsflyer)
  • Proven ability to build accurate campaign budgets and campaign forecasts
  • Experience in experimentation, A/B testing, analyzing data sets, and interpret them to make business decisions
  • Experience working with cross-functional teams
  • Incredibly coachable personality you are constantly looking for opportunities to improve your craft.

We are a high impact Talent ReSearch firm based in Bengaluru.
We empower our clients with legions of extraordinary people. These clients range from the world’s most respected organizations to the most ingenious Start-ups in the Technology Space. A well-established and long-term relationship with our stakeholders helps us to capture a high pedigree of clients and candidates. Our continued rapid growth is a testament to the certainty our clients experience every day.

Founded in 2006, headquartered in Bengaluru, CareerXperts is a team of passionate and bright minds who have a solid understanding of the Global Technology Talent Hiring Ecosystem.

Our success is ascribed to the way we run our day to day operations in providing Total Recruitment Solutions. Our Recruitment Analytics Research facility enables our recruiters to perform better and thereby reduces the turnaround time to less than 48 hours on mid/senior search assignments, thus making it one of our core competencies.

Our technology strengths and new approaches to client experience management have made us an extended arm to over 600+ clients spread across globally in 55 cities.

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