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"Marcom Executive"

Keywords / Skills : "MARCOM", Branding, Marketing Communication, "Marcom Executive"

2 - 4 years
Posted: 2019-03-25

Banking/ Financial Services
Marketing & Communications
Marcom Executive
Any graduate BA
Posted On
25th Mar 2019
Job Description
Client of Cygnus Staffing Solutions, a Leading Financial Company providing innovative digital lending platform, with an aim to empower small business owners, by offering them quick access to capital, through a simplified process. Looking for

Marcom Executive  /   Associate – Marcom

Looking for a young, dynamic & enthusiastic member in Marketing & Communications team. The candidate needs to have excellent communication skills, and prior experience in working on content creation and editing, BTL activations, ORM, and Social Media Marketing. S/he will be reporting to the Lead- Branding and Communications s/he will assist in executing and implementing the defined marketing & branding strategy, to achieve the brand objectives. S/he will coordinate with social, creative and other agencies, for executing social media posts, BTL operations, and ORM Management.


• Graduate in communication

• Minimum 2 years of experience in working with a brand or digital marketing and branding agency (preferred)

• Good spoken and written communication and coordination skills

• Good understanding of social media management and analytics

• Exposure and experience in handling BTL activities and events.

• Adept at content creation and editing of marketing copies, long-form website and social media content

• Exposure in branding/ social media creatives

Job Description:

• Co-ordinate with digital and creative agencies for conceptualization and development of web banners/ creatives and social posts

• Assisting in executing the social media strategy

• Writing /editing/ QC creative web content (website, blogs, emailers, newsletters, social media copies)

• Coordinating with internal teams & external agencies for content creation/ updating

• Assisting coordination with agencies/ vendors for executing on-ground event and BTL activations

• Keeping a close track on competition

• Co-ordinate the development of all marketing collateral in line with brand guidelines

• Perform other duties as and when assigned Key Performance Indicators:

• Timely content creation/ editing, regular social post execution (with agencies) within the defined TAT

• Timely execution of BTL activities, ORM responses within the defined TAT

• Achieving lead conversion and engagement rates as defined in the annual strategy

• Zero errors in uploaded content/ Bounce Rate on landing Pages

• Increase in organic traffic of social platforms month-on-month

• Implementation of best practices in content generation and quality check for higher productivity and efficiency 

Job Location: Goregaon west, Mumbai,

CTC upto -4 Lacs 
5 Day's a week

Contact Immediately
Cygnus Staffing Solutions
email: cygnusresumes(AT) (AT =@)
Phone :  9848912988

About Company

We are a recruitment solutions provider for Hyderabad and other major cities in India. We have established ourselves as a premier consulting house with focus on Telecom, I.T, Infrastructure, FMCG, Pharma, Manufacturing, Insurance, Banking, Health Care, Finance, Sales/Marketing, Customer Care, Accounts, Administration, Backend and Front Office operations.
Our Clients are our partners: we act together to solve their immediate and long-term business goals. Started in the year 2007 in Hyderabad, by providing a personalized touch to the professional services for finding the right talent for any job, we ensure the right job for the right person.
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