walk in for digital marketing specialist

Roles and Responsibilities:

• Develop and manage digital marketing campaigns

• Oversee a social media strategy

• Manage and maintain the organisation’s website(s)

• Write and optimise content for the website and social networking accounts such as Facebook and Twitter

• Track and analyse website traffic flow and provide regular internal reports

• Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion

• Continually work on the Search Engine Optimization of the website(s)

• Fix any errors or bugs in online content

• Edit and post videos, podcasts and audio content to online sites

• Arrange webinars and webcasts

• Create online banner adverts and oversee pay per click (PPC) ad management

• Write copy for email marketing campaigns

• Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing

• Work on printed material to supplement online products

• Attend product launches and networking events