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Keywords / Skills : VP Marketing

10 - 15 years
Posted: 2018-09-25

Nationality
India
Industry
Construction & Engineering
Function
Construction
Role
Civil Engineer
Construction Suptd/ Inspector
Education
Any graduate
Posted On
25th Sep 2018
Job Description
- Responsible for all aspects of marketing initiatives and will be accountable & responsible for developing and driving marketing initiatives to create pipeline, pipeline conversion and increased brand awareness.

- Develop and manage the annual marketing plan and budget. As custodians of the marketing plan you will direct and support integrated and multi-touch marketing activities to drive Demand Waterfall activities for sales leading to increase demand for Co's service in the chosen markets..

- The Marketing Manager/Lead will also be responsible for tracking, analyzing, monitoring and communicating success and delivering ROI for all marketing activities.

- The role requires cross-functional interaction with the Sales, Business Development, Practice, Solutions, Digital & Marcom team.

The role requires a broad range of skills to be successful including marketing, communications (written, verbal), and data analytics. In addition we need the individual to have experience /exposure into event management, online marketing, direct marketing, vendor management and campaign execution.

Responsibilities Include: - Developing and delivering marketing campaigns to generate leads, maximise conversion rates and generate demand among prospects and within the customer base

- Forecasting, measuring, analyzing and reporting the impact of demand creation activities

- Working cross-functionally with external vendors, Digital as well as MarCom team to increase brand awareness and demand for Co's service on online as well as offline medium.

- Direct and adhere to marketing budgets to achieve pipeline objectives including the tracking, monitoring and reporting of marketing spend, relative to pipeline performance.

- Evaluate, select and manage outside vendors that participate in the development and execution of demand creation programs.

- Work cross-functionally with Leadership Team, Business Development and others to identify, target and execute events such as conferences, seminars, trade shows, email campaigns and webinars. - Work with Account Management to develop and execute client based marketing programs & events to drive additional revenue, client satisfaction, and client referrals.

Being a Civil Engineer helps to understand the unmet customer demands, and identify products and services to delight a Pan India clientiele -with increasing aspirations of a better lifestyle

For an IIM Alumnus, here is a chance to make your impact! Work closely with a Whole time Director of a 1000 crore company that has been a leading player in the Indian industry for over 30 years. Now -taking fresh guard to delight customers, and improve the lifestyle

You will be responsible for driving Sales & Marketing

We expect you to have had

Experience and success in recruiting and retaining a high performance sales team and a demonstrated ability to lead and manage a diverse sales team.

Demonstrated ability to achieve sales plans. Proven business analysis and judgement with the ability to proactively manage business and P&L to meet objectives.

Strategy development, project management, problem solving, and change management skill


Key Skill(s)

About Company

BOLTZ Engineering provides fast-track EPC services. We provide outstanding value for money, bringing expertise to every project from design to snag-free completion.

We experts understand the full life-cycle of a process and we work to ensure that services can easily be accessed by facilities managed for regular maintenance. Our goal is to provide safe, productive and comfortable spaces for clients. BOLTZ is committed to meeting our clients’ requirements at all stages of the fit-out process. We are into leading sectors in EPC verticals like power, solar, natural resources, infrastructure industry and also in MEP segments like construction, manufacturing, engineering and medical industry, and the success of BOLTZ is based on building mutually beneficial long-term relationship with our clients.

BOLTZ Engineering is dedicated to delivering high-quality, fault-free workmanship every time. We work on the full life-cycle of a project, from inception to snag-free completion.
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