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VP-Digital Marketing for leading high-tech Vehicle Tracking & Telematics org

Keywords / Skills : Digital Marketing

7 - 17 years
Posted: 2019-05-10

Job Description
Company Profile: Our client is a professionally managed organisation manufacturing Embedded Control Systems for Vehicle Tracking Systems & Telematics. They have patented this technology, have got investment funding and now seek to market their products in the Global Arena. Our clients are on a rapid transformation phase and hope to grow very rapidly in the next few years. Our clients seek to recruit young, dynamic & experienced Digital Marketing professional to be based in Mumbai or Chennai and head the Digital Marketing operations. The position reports to the CEO. Our clients offer excellent salary/perks as per industry norms & commensurate with experience.

Job Profile : Will be a key member of the Management Committee and head the digital marketing & business-development initiatives of the organisation for India & Globally. Will be involved in the company's strategic & operational initiatives activities. Will Conceptualize & Plan the Digital Marketing strategy for the company (across all product categories)

KRAs


1.Plan & Execute Digital Marketing Campaigns globally, including video and display advertising, SEO/SEM, social media, and mobile basis the brand tasks and strategy

2. Work with the other stakeholders to make effective & engaging digital creatives including videos & display

3. Collaborate & manage multiple creative, media & performance marketing agencies and other vendor partners

4. Maintain social media presence across all digital channels

5. Measure and report performance of all digital marketing campaigns on a regular basis

6.Generate quality leads globally through Marketing campaigns across the Globe

7. Manage Marketing & Corporate Communications including Brand

8. Facilitate the sales team with all collaterals

9. Public Relations - Coordinate with agencies for press releases and interviews

10. Manage key clients

11. Manage Web content. Website quality management through active monitoring of websites, systems and tools, implementing improvement actions

Candidate Profile: Graduates (preferably Engineers) with 7 to 15 years experience in marketing and business development of which around 2-3 years should be in digital ( online ) B2B marketing in the B2B

e-commerce space (preferably addressing a Global Audience) . Should be able to market a high-tech electronic product with embedded software.

Should you be interested in this assignment, kindly mail us your latest CV on [HIDDEN TEXT] along with the following information in the covering letter clearly indicating in subject Ref: VP-Digital Marketing:


Key Skill(s)

About Company

Our client is a professionally managed organisation manufacturing Embedded Control Systems for Vehicle Tracking Systems & Telematics. They have patented this technology, have got investment funding and now seek to market their products in the Global Arena. Our clients are on a rapid transformation phase and hope to grow very rapidly in the next few years. Our clients seek to recruit young, dynamic & experienced Digital Marketing professional to be based in Mumbai or Chennai and head the Digital Marketing operations. The position reports to the CEO. Our clients offer excellent salary/perks as per industry norms & commensurate with experience.

The position is expected to be closed by end-May
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