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Urgent Opening for Search Engine Optimization (SEO/SMO) Executive

Keywords / Skills : SEO, SMO, Search Engine Optimization, Link Builder, SEM, Google Analytics, Google Adwords, Keywords

1 - 2 years
Posted: 2018-09-26

Nationality
India
Industry
IT/ Computers - Hardware
IT/ Computers - Software
Function
IT
Role
SEO Expert
Salary
1.80 - 2.40 lacs
Posted On
26th Sep 2018
Job Description
Social Media Strategy and Ideation:
Think, create and publish content on a daily/weekly basis. Create content that builds meaningful connections and encourages audience to take the intended action.
-Build and execute social media strategy through competitive research, social platform determination, benchmarking, messaging and audience mapping. This should include exciting, creative, innovative and out-of-the-box ideas.
-Social Media Management: Manage all social activity across Facebook, Twitter, Instagram, Linkedin and other networks to ensure a steady flow of content and a responsive social presence.
Social Media Analytics: Identify, analyze issues, patterns and trends and deliver solutions accordingly which will help in engaging with the target audience and building social media presence of brands.

Influencer Engagement & Community Maintenance:
Identifying relevant sector-related online influencers - bloggers, community owners, etc and getting involved in execution of any influencer outreach program.

Managed Social Media Campaigns.
Utilization of all major Social Media Platforms as per campaign objectives (FB, Twitter, Linkedin,)
Analysis and effective Reporting on Campaign Performance.
Ability to draw good and effective content for Social Media Post.
Experience in Transaction Driven Social media campaigns (SMO for E-Commerce).

Key Functional Areas of Responsibility
Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities
Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific
Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects
Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers)
Implement link building campaigns in coordination with client SEO goals
Assist in development and execution of communication/content strategies via social communities in coordination with SEO goals
Keep pace with SEO, search engine, social media and internet marketing industry trends and developments
Research and administer social media tools in support of clients’ social media strategy
Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals
Monitor and evaluate search results and search performance across the major search channels
Communication to team and management on project development, timelines, and results
Work closely with the other team members to meet client goals

Professional Competencies
Passion for SEO and internet marketing
Outstanding ability to think creatively, and identify and resolve problems
Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere
Ability to clearly and effectively articulate thoughts and points
High levels of integrity, autonomy, and self-motivation
Excellent analytical, organizational, project management and time management skills

Professional Skills & Qualifications
1 – 2 years experience in Search Engine Marketing (SEM) and Search Engine Optimization (SEO)
Proficiency in MS Excel, PowerPoint, and Word
Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool
Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc)
Experience working with CMS and building/administering content in CMS environments
Desired: Knowledge of HTML/CSS and website administrations

About Company

Neerja's EverData is a leading data center, cloud solution provider, and IPV6 consulting company in India that is focused on meeting the rapidly growing data demands of India’s Digital Revolution.
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