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Keywords / Skills : SEO, Search campaign, PPC, Onpage & offpage optimization, Link building

2 - 4 years
Posted: 2019-02-13

Industry
IT/ Computers - Software
KPO/Analytics
Function
IT
Role
SEO Expert
Posted On
13th Feb 2019
Job Description
Define overall SEO strategy for the group's digital initiatives

aligned with marketing and business objectives.

 Reviewing clients current website

 Perform keyword research in coordination with client

business objectives to optimize existing content and

uncover new opportunities.

 Suggesting/Making changes necessary to the site

 Good knowledge of web marketing

 Should have good understanding of performance marketing

or conversion or online customer acquisition

 Provide Website refinement and optimization

recommendations

 Keyword creation and mapping to campaign goals

 Should have good knowledge about campaign

copy/creative – text-based titles and descriptions

 She/he can quickly understand and support initiatives that

will contribute to the goals and success of client campaigns

 Should produce daily weekly, monthly, and quarterly

reporting; assigned analytic projects; and produce

independent analysis to help search engine optimization

strategy.
Site Analysis, Keyword Research, Keyword Density, Title

tags, Meta Tags, Meta Description,H1 Tags, ALT Tags, URL

Structure, Internal Linking, Original, Effective & Keyword

Reach Content, Sitemaps, Robot.Txt, Blog installation &

posting,W3C Validation, Track of target keywords Article submission, Press release submission, RSS

submission, Classified submission, Directory submission,

Forum submission, Deep link submission, Blog submission,

Social Bookmarking submission, Blog Comment posting,

Press Release Comment posting, Article Comment Posting,

Forum Posting, Search Engine Submission, Yahoo Answers,

Link Building, Two way link Building, Three Way Link

Building, Email Marketing(Email Sending), Micro Blog

posting, Video sharing, Image Sharing, Audio Sharing,

Product Submission, News Submission, Product Review

SMO (Social Media Optimization)

 Facebook, MySpace, Twitter, LinkedIn, Ibibio, Stumbleupon,

Digg, YouTube (creating video ads and capturing views).

Good to have :

 Create in-depth campaign reporting and analysis.

 Desired: Knowledge of HTML/CSS and website

administrations.

 In-depth experience with website


About Company

Theorem (India) Pvt. Ltd., a fully owned subsidiary of Theorem Inc., USA, is a dynamic software and services company with over 10 years of experience in the Digital Marketing domain. With offices across 4 continents, Theorem Inc’s India operation is 1000 people strong and growing across its Bangalore office and Mysore campus.

As the global leader in online media operations and reporting with offices on four continents and over 1000 technology and service professionals, Theorem has the expertise to maximize the power of our clients' online campaigns. From creative design, to optimized ad placement, and exacting and innovative analytic services, Theorem can help you achieve your marketing goals.

Using a combination of scale, expertise and operational maturity we deliver creative services, media operations, reporting and analytical services to some of the most sophisticated digital marketers in the world.

Since 2002, leading publishers, networks, digital agencies, technology providers and brands have leveraged Theorem's expertise to scale and supplement their digital media operations in the Americas, Asia Pacific, Europe and the Middle East.

There are two predominant ways that companies work with Theorem. We can custom build a team that learns your business and adapts to your processes and service level agreements and works as an extension of your existing teams or Theorem can work as an overflow management outlet, tackling challenges on an "as needed" basis in support of your existing in house teams. The choice is yours.

Theorem Inc. is a privately held company with offices in New Jersey, Las Vegas, London, Dominican Republic and India
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