Keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities.
SEO analysis and recommendations in coordination with elements and structure of websites and web pages.
Recommendations and execute strategies for content development in coordination with SEO goals –keyword specific.
Support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers).
Implement link building campaigns in coordination with client SEO goals.
Execution of communication/content strategies via social communities in coordination with SEO goals.
SEO, search engine, social media and internet marketing industry trends and developments.
Research and manage social media tools in support of clients’ social media strategy.
Monitor and manage web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals.
Manage and evaluate search results and search performance across the major search channels
Co ordinate to team and management on project development, timelines, and results.
Engage with the other team members to meet client goals.