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Search Engine Optimization Specialist

Keywords / Skills : Search Engine Optimization, SEM, SEO, Internet Marketing, Search Engines

2 - 4 years
Posted: 2019-07-23

IT/Computers - Hardware & Networking
IT/Computers - Software
SEO Expert
Bachelor Of Technology (BTech
• Other
• Other
• Other
• Other
Posted On
23rd Jul 2019
Job Description
1. Experience with Google and Bing’s services, including Analytics and Webmaster Tools

2. Experience with Google’s Keyword Tool

3. A functional understanding of HTML and CSS

4. The ability to work with back-end SEO elements such as .htaccess, robots.txt, metadata, site speed optimization, and related skills

5. Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool

6. Experience working with popular keyword tools (Google, Word Tracker, Keyword Discovery, etc.

7. Proven success in link building and viral strategies

8. The ability to deploy an effective local and long-tail search strategy

9. A deep understanding of mobile strategy and how it relates to SEO

10. A solid grasp of how blogging, press releases, social media, and related strategies go hand-in-hand with SEO

11. Experience in building inbound organic search traffic and improving SERPs

12. A background in creating reports showing web analytics data and site evaluations

13. An up-to-date, working knowledge of current, past, and projected trends in the SEO industry

14. Familiarity with the best tools in the trade

About Company

1994, with the explicit vision to provide sustainable impetus to the corporate and entrepreneurial abilities in the youth.
The realization that a robust framework of education is indispensable for the growth of global leaders, the visionary, Dr. Tarita Shankar, Chairperson, Indira Group, integrated her pursuit of excellence and articulated educational institutions, known as Indira Group of Institutes (IGI), which imbibe human excellence and demonstrate strong social values, with a single minded pursuit of developing the youth to become business leaders.
Unrelenting Shree Chanakya Education Society’s "Indira Group of Institutes", Pune was established in initiatives by the management team at Indira led to adding of multi-disciplines such as Management, Information Technology, Pharmacy, Commerce, Science, Engineering and Mass Communication to the group and growth has been as deep as it has been wide. With 13 institutions, IGI now offers education right from Kindergarten to Doctorate level studies. IGI believes in the economic independence of individuals. In this endeavor we aim to inspire our post graduate students to create a niche for them selves in the Indian Economic order first, and then compete globally. We owe our gratitude to the Indian Industry for consistently collaborating with us in this endeavor. Renowned industrialists have visited us and tremendously enhanced the morale of our students by sharing their vast knowledge and experience about entrepreneurial opportunities and foster a spirit of entrepreneurship amongst students. Having traversed the journey of twenty-one years we have ourselves made certain significant achievements which, we are aware, are but the building blocks for achieving further heights.
• Indira is ranked amongst the top 2 B-schools in Pune, by the prestigious AIMA – IMJ.
• The same journal gave us a top 30, all India ranking on the parameters of Industry interface.
• Our students have shown good academic results and have been at the level of university ranking.
• The achievements of our students have enabled them to attract some of the best corporate recruiters.
• Indira Group of Institutes and our goodwill has enabled us to establish campus agreement with Microsoft for using different software.
• Our goodwill with Microsoft was further accentuated with Microsoft conducting workshops at Indira, for train the trainer modules.
• Business India has also ranked us amongst the top 3 in Pune for last 2 yrs.
• Our Institutes have received accreditation from various certifying bodies.
• Indira Institute of Management was the first management institute in Maharashtra to receive the accreditation from the NBA, New Delhi.
• We also have our audiovisual centers supported by Harvard Business School , Stanford, Pyramid Media and Tom Peters Company and we have vast collection of titles.
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