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PPC Analyst/ PPC Executive

Keywords / Skills : AdWords Campaign Management, Google Analytics, SEM Rush, Ad words editor, Google Tag Manager

1 - 4 years
Posted: 2019-01-17

Nationality
India
Industry
Entertainment/ Media/ Publishing
IT/ Computers - Software
Function
Advertising/Entertainment/Media
Role
Other Roles
Education
Any graduate
Stream:
Any
Posted On
17th Jan 2019
Job Description
Specifically, your key accountabilities will be as follows:
  • Plan, optimism, implement and manage paid search campaigns for a variety of clients 
  • Ensure PPC campaigns are up and optimized according to brief and best practice guidelines 
  • Develop near and long-time paid search strategies and campaigns for clients 
  • Manage medium to large-d PPC budgets 
  • Work with the content team to ensure landing pages are effectively optimized for all PPC campaigns to ensure maximum ROI and conversion is possible 
  • Perform keyword research and manage all bid management for your clients 
  • Work with the PPC Manager to ensure all paid search activity falls in line with the larger search marketing and digital marketing strategy 
  • Keep up to date with the latest industry trends 
  • Analyze the activity and performance of all paid search campaigns and report findings back to the PPC Manager and subsequent clients 
  • Help to define PPC strategies for a host of clients 
Requirements :

Should be Results oriented and continuously looking for creative ways to make each campaign and program better than the last. In addition, Candidates should possess the following requirement.
• At least 1-4 years of experience in managing PPC campaigns and developing PPC strategies in Digital Marketing Agency
• Experience with Advance Google AdWords strategies and Google Analytics
• Strong analytical skills are a positive, especially the ability to look at metrics in a variety of ways to help find trends and actionable insights.
• Outstanding communication skills, both written and verbal with the ability to explain technical concepts to sales team and other stakeholders.



About Company

eAnswer Group, an ISO 9001:2008 certified company established in 2010, is a digital marketing company offering 360° marketing solutions, delivering measurable results across different marketing initiatives ranging from Google and social media campaigns.

We have three divisions, namely, G-rank (Google Partner) for PPC, SEO services, Google AdWords & Analytics and E-mail marketing; SMO Clicks for Social Media Optimization services; Mr. Creative for web and graphic designing.

By associating with 200+ clients over the years, we have formed a nexus with strategic web design and marketing strategies, thereby maximizing a brand’s ROI. Over the past 8+ years, we have invested our expertise and experience to build an ecosystem to offer end to end digital solution for our clients.

At eAnswer Group our core objective is to place our clients’ website high on the growth curve. We have a crystal clear comprehension of the road map to rank clients’ website on the Google first page.
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