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National B2C Sales & Strategy

Keywords / Skills : sales

10 - 15 years
Posted: 2019-02-12

Industry
Recruitment/Staffing/RPO
Function
Sales/ Business Development
Role
Business Development Manager
Posted On
12th Feb 2019
Job Ref code
2633
Job Description

Job Description

About Us :
We at Vitasta Consulting Pvt. Ltd are servicing the talent acquisition needs for many national and international clients across various domains. We have been helping find a large number of our clients quite a few leaders, functional experts as also emerging precocious talent since 1997.

About Company :
Our Client is a leading stock broking firm in India. It is a member of the Bombay Stock Exchange, National Stock Exchange.

Roles and Responsibility :

Designation :National Head B2C Sales and Strategy
Experience :10-15 yrs
Responsibilities:
  • Business Strategy and transformation
  • Develop business plans in consultation with key stakeholders including top management with focus on business strategy formulation and business development
  • Identify and implement digital sales transformation projects throughout the sales journey including improvement in lead generation and conversion, customer experience, sales productivity, etc.
  • Formulate strategy, arrive at prioritised solutions and ensure timely execution of projects
  • Develop & implement innovative sales and marketing strategies that increase product awareness, customer acquisition, market share, penetration and revenue
  • Strengthen digital acquisition business
  • Manage and improve end to end digital acquisition model and increase % share of digital acquisition
  • Formulate innovative solutions including predictive dialling workflows to maximize lead conversion and ensuring lead call TAT is close to real time
  • Track and improve STP conversions in order to increase % customers opening accounts on their own
  • Work closely with training and quality team to improve call quality standards
  • Work closely with Marketing Team to manage the desired lead flows
  • Achieve acquisition and business targets
  • Achieve business numbers in terms of accounts, margin, cost of acquisition etc. for entire B2C vertical of the business
  • Work closely with support departments like marketing, learning and development, human resources etc.
  • Develop reward and recognition programs to achieve the desired business plan numbers.
  • Set up new businesses and develop strategic as well as operational excellence strategies to sustain business growth in a constantly changing, fast-paced environment

  • Key Skill(s)

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