Sales Target: Ensure achievement of sales targets of the assigned geographic area by generating prescription of the product portfolio. Work in synk with the marketing,medical team and local/regional leadership to achieve organization's aggressive growth goals.
Customer relationship management: To build and maintain healthy,professional relationship with the doctors of the territory. Promote the product portfolio and generate prescription by regular presentations, organizing CMEs, patient oriented activities,collaborating with doctors associations. To understand and device engagement plans for the KOLs.To resolve queries from doctors to ensure high customer satisfaction and to achieve repeat/referral business.
Sales channel management: effective handling and understanding of Inventory,secondary sales, claim settlemen, receivables with the local dealers.
Reports: Daily activity/doctor call reporting, weekly sales update, monthly prescription tracker, tour plan, fortnightly expense claim,monthly report. Prepare and present qtrly performance summary at qtrly cycle meeting.
market intelligence: To meet doctors assistants, give them pens, etc and wait for their information on other company driven meetings. Regular interaction with Junior doctors provided you enjoy a good rapport with them.
Sales Promotion Activities:Round Table Meetings,In-Hospital Meetings,Para-medical Staff Awareness Meetings,Video-Conferences Medical Meetings,Company sponsored foreign faculty driven CMEs. Other social awareness activities like sponsoring NGO to which the doctor is associated, to make the doctor connect to public by spreading awareness message either on Radio or through some regional T.V. channels. To make available requested journals and memberships. Also by sponsoring doctors conference which are managed by Doctors/Hospitals like sponsoring for regional doctors meeting or tumor board meetings.
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