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Marketing Specialist

Keywords / Skills : Customer Retention, Developing Marketing strategies, Customer Engagement, Market Research, Market Analysis, "Digital Marketing Executive"

1 - 2 years
Posted: 2019-02-07

Industry
Banking/ Financial Services
Function
Marketing & Communications
Role
Marketing Executive
Education
Any graduate
Salary
3.50 - 4.00 lacs
Posted On
7th Feb 2019
Job Description
  • Brainstorm and develop ideas for creative marketing campaigns or be really good at making our board rooms white board look like Jackson Pollocks new creation 
  • Develop a new strategy for the generation of sales and marketing our app 
  • Maintain relationships with our marketing partners and ensure that all the marketing campaigns are done within our marketing guidelines 
  • Help in preparing customer engagement plans for different cities using multiple communication channels and help us create a brand identity across all social and engagement platform 
  • Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.) 
  • Stay up to date with market and online trends relevant to the brand for ensuring campaigns and promotions are relevant within each market 
  • Monitor the progress of campaigns using various metrics and submit reports of performance which will be strictly evaluated by a higher power, so make sure that the graphs and pie charts look really great 
  • Maintain awareness on best practice marketing techniques/tools to achieve successful campaigns and promotions 


What we offer you:
  • A huge creative space where you get to create mind-blowing marketing strategies and create a brand image for us 
  • A team of aces to work with 
  • An environment where you can learn and grow and let your creativity flow 


You have:
  • BSc or masters in marketing, Communications, Public Relations or relevant field 
  • Good knowledge about Financial/Investment sector (The job is yours if you can explain the definition of CAGR and XIRR in Sanskrit) 
  • Familiarity with B2C advertising campaigns and brand building 
  • Knowledge of SEO and Google Analytics 
  • The ability to travel beyond space and time or you can walk out with the offer letter on the same day, if you can explain how Antmans mass remains the same when he shrinks into the of an ant 
  • Experience with marketing campaigns on social media 
  • The ability to play PUBG on your phone while pretending to update the companys Twitter feed 


Minimum/Maximum/ Work Experience Required: 1-2 yrs

Annual CTC: upto 4 lacs

Location(s) of Job: Bangalore

Minimum Education Requirements: Bachelor/Master of
marketing Communication, Public relations



About Company

Our founding DNA comes from the world of hedge funds and advising the most sophisticated investors such as governments and global financial institutions. Aimed at simplifying the investment ecosystem, the platform provides users to subscribe to mutual funds and to monitor portfolio while keeping themselves abreast with the latest development in the financial world including their favorite stocks. The platform allows users not only to subscribe to mutual funds but also read the top financial news stories, track stocks and monitor the portfolio.
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