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Keywords / Skills : Marketing Manager, SEO, Social Media, SEM, Graphic Designer, Video, Web Designing

5 - 10 years
Posted: 2019-05-23

Job Description
Marketing Manager responsibilities include developing plans to help establish our brand, allocating resources to different projects and setting short-term and long-term department goals. Ultimately, you will manage our marketing department in ways that promote higher profitability and competitiveness.
RESPONSIBILITIES
Craft and coordinate strategies for all Marketing teams including digital marketing (SEM/SEO, social media), content marketing and creative (graphic, video and web design)
Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)
Monitor the marketing funnel and evaluate the end-to-end customer experience across multiple channels and customer touch points
Prepare and manage monthly, quarterly and annual budgets for the Marketing department
Set, monitor and report on team goals to management
Identify opportunities to reach new market segments and expand market share
Monitor competition (acquisitions, pricing changes and new products and features)
Manage the recruitment process for the marketing department
REQUIREMENTS
5+ years proven work experience as a Marketing Manager, Head of Marketing or similar role (preferably within the technology industry)
10+ years proven work experience in digital marketing related roles
Experience in digital marketing (SEM/SEO), content marketing and creative design
Leadership skills with the ability to set and prioritize goals
Excellent English written and verbal communication skills
BSc or MSc in Marketing or relevant field
Ability to provide relevant work samples or links to published material

Candidate must provide a portfolio of relevant work samples

About Company

All Blue Infotech is a premier IBM business partner specializing in software solutions. With a roster of clients in various industries, All Blue aims to change how organizations look at business solutions by providing security, cloud integration and analytics at an accessible price.
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