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Keywords / Skills : Digital Content, Strategy, Senior Management, Web Content, Social MediaInternal Communication, Standard Operating Procedures, Investor Relations, Web Technologies, Annual Reports

7 - 12 years
Posted: 2018-11-09

Job Description
The Communications Liaison position supports the Senior Management in managing strategic and tactical digital communications for APL.

The role collaborates with multiple departments to develop relevant messaging, and builds these communications on digital platforms such as APLs Corporate Website, social media and email.

The individual holds the central role in digital content and social media administration. This requires an ability to work effectively individually and collaboratively with APL stakeholders to administer content that drives business objectives across all channels.

The position requires in-depth understanding of web content and social media best practices.

This role serves as primary manager of corporate website content and primary owner of corporate social media accounts, including weeding out unofficial accounts and maintaining one, official presence.

As the primary responder for the corporate website and social media, the role ensures that communications are timely and appropriate.

The person in this position must have proven planning, organizational and project management skills as well as the willingness and ability to learn and adopt the use of new technologies and information systems.

Establish a Communications Policy and Standard Operating Procedures in conjunction with senior managers.

Ensure organisational initiatives and projects are successfully communicated to stakeholders.

Monitor and handle responses to our social media posts and other mentions of APL and its Group Companies.

Maintains master editorial calendar for the corporate website and social media.

Use social media to communicate with stakeholders after necessary approval as may be deemed necessary.

Assist in the articulation and vetting of messages from Originating Departments for tone, quality and content, prior to distribution.

Assist with preparation of Annual Reports & other Presentations in conjunction with Investor Relations & other departments.

Draft messages or scripts from senior executives for presentation to stakeholders in written or spoken form.

Respond to feedback from Senior Management and adjust communications accordingly

Serves as resource for departments and teams to maintain standards/style for digital communications.

Ensure communications messages are consistent across all mediums.

Ensure internal communication messages are consistent with external communication messages.

Coordinates with APL Investor Relations & Media teams for announcing company news.

About Company

Aurobindo Pharma is a fast track integrated pharmaceutical company headquartered in Hyderabad, India, producing and marketing some of the most quality conscious Active Pharmaceutical Ingredients (bulk actives), intermediates and speciality generic formulations.

It ranks among the top 5 pharma companies in India and is a multi product, multi technology, transnational company. Today the Company�s products are serving consumers in India and over 100 other countries.

Aurobindo Pharma is an R&D driven chemistry business house, with a very broad product portfolio. The Company has a presence in fast growing life style disease drugs, anti infective drugs and key speciality therapeutics.

The Company is a known leader in the semi synthetic penicillins and cephalosporins. Indeed, Aurobindo seeks to attain significant market presence in every area of its business. After creating a name for itself in producing APIs and intermediates, Aurobindo Pharma sees major growth in its speciality generic formulations business.

Aurobindo Pharma values its contribution to its customers and the medical profession. The Company has accordingly planned its strategic growth, proactively responded to the changing requirements of the medical profession, and enabled its core customers to meet their market needs

The customers of the Company benefit from the most modern and state-of-the-art manufacturing facilities and a quality conscious approach to business. Aurobindo Pharma believes in delivering value in every transaction.

The Company sees its potential both in regulated and other global markets. In regulated markets, Aurobindo Pharma visualises profits aided by the thrust in building intellectual property. In the large growth segments of other global markets, the Company will succeed by virtue of its cost efficient production.

Volumes have been ensured by expanding capacities in the remunerative/demand pull segments. In turn, this has provided economies of scale. Aurobindo Pharma takes care to remain a quality conscious cost efficient producer.
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