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Job Opening for Digital Marketing Campaign Expert-Pune (Koregaon Park)

Keywords / Skills : "digital marketing", " search engine marketing", " pay per click", " seo", " ppc", " google adwords", " google analytics", " sem", " smm", " campaign management"

5 - 10 years
Posted: 2019-03-03

Industry
Advertising/PR/Events
Function
Marketing & Communications
Role
Social Media Executive
Salary
5.00 - 12.00 lacs
Posted On
3rd Mar 2019
Job Description
Job Description Campaign Expert

Key Functional Areas of Responsibility

Manage, review, and perform daily account responsibilities associated with Google AdWords, Yahoo, Bing and other search platforms for a variety of clients.

Developing & implementing effective PPC campaigns to hit goals and ROI, both short term and long term.

Managing PPC budgets, while building & strengthening platform accounts & key relationships.

Manage the creation of large keyword lists.

Provide creative copy suggestions and graphical ad templates.

Manage Display network placement lists on AdWords and through other contextual advertising platforms.

Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.

Provide oversight and manage new paid search campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiatives.

Keep pace with search engine and PPC industry trends and developments.

Lead and manage direct response (focused on driving conversions) Facebook ad campaigns from planning stage to completion.

Brief creative teams and develop campaign creative assets.

Build and implement media plans with analytics to assess the impact of our campaigns on driving business objectives.

Optimization of campaign click-thru rates, conversion rates, and bid management.

Professional Skills & Qualifications
No less than 5 years experience in Search Engine Marketing (SEM) and Paid Search (PPC).

Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools.

Experience working with popular PPC ad platforms (Google AdWords, Bing AdCenter, etc).

Certified in Digital Marketing from well know institutes (Lips India, EDU Pristing, Delhi School of Digital Marketing, etc) Preferred.

Excellent communication, both verbal and written.

Working knowledge of Google Analytics or similar analytical tools

AdWords certification is an advantage but not essential.

Job Location:Koregaon Park, Pune

Office timing:10:00 am to 07:00 pm

Week off:Alternate Saturdays and all Sundays



About Company

Talent Corner is a Recruitment Company Head Quartered In Mumbai and having Branch Offices In India & UAE. Our Vision is to successfully complete 1,00,000 Recruitment Assignments by 2025. Through these Assignments, we aspire to educate 1000 school girls.
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