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Digital Marketing Manager

Keywords / Skills : Online Marketing, SEO, Digital Marketing, SMO, SEM, PPC, Google Analytics, Web Analytics

2 - 4 years
Posted: 2018-12-04

Industry
Recruitment/Staffing/RPO
Function
Marketing & Communications
Role
Marketing Manager
Posted On
4th Dec 2018
Job Ref code
digitalmarketingmana
ger100153
Job Description
Job Title / Designation: Digital Marketing Manager Job Description: Managing all online marketing activities by utilizing techniques including retargeting, social advertising, SEM, SEO, PPC and web analytics. Overseeing the social media strategy for the company and managing the online brand and product campaigns to raise brand awareness. Improving the usability, design, content and conversion of the company website. Evaluating customer research, market conditions and competitor data. Key Functions & Roles of the Candidate: Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns Design, build and maintain our social media presence Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) Identify trends and insights, and optimize spend and performance based on the insights Brainstorm new and creative growth strategies Plan, execute, and measure experiments and conversion tests Collaborate with internal teams to create landing pages and optimize user experience Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points Instrument conversion points and optimize user funnels. Specific Skill Set: Online Marketing, SEO, Digital Marketing, SMO, SEM, PPC, Google Analytics, Web Analytics etc. Minimum/Maximum/ Work Experience Required:Minimum 2 Years and Above. Number of Vacancies: 1 Annual CTC: upto 5 lacs Location(s) of Job: Bangalore Minimum Education Requirements: Graduation No of rounds of Interviews: 2 Travel & Allowance: NA Languages: English Relocation & Reimbursement: NA Any other skill set: N/A

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