Job Responsibilities –
In-depth understanding of the brand, an ability to use various research tools to ensure that brand guidelines and brand identity is strongly maintained.
Ability to understand brands and provide innovative marketing concepts in sync with the brand personality.
Ability to compose grammatically correct sentences and paragraphs that combine factual information presented in an engaging manner. Review, edit, proof read, and update content as per requirements.
Will be responsible for brainstorming, creating, and transforming ideas into words for articles, advertisements, publications, and pamphlets. Writes scripts and text for youtube commercials, Internet content, websites, press releases, flyers, and direct mail literature.
To be able to market various events/products & services to customers on various social media platforms like Facebook, Twitter, Youtube, Google+, Instagram, Linked In, etc.
Create content / to conceptualise ideas that would enhance the brand, on various social media platforms.
Conceptualisation, idea formulation & develop content plans for social media interaction.
To be able to develop and to update external corporate communication assets (Websites; brochures; credentials; Presentations; Picture Library; Case studies) To be able to manage and to coordinate company publications (presentations; online press releases; brand representation etc.) To develop content for marketing collateral including e-mailers, brochures, video scripts, pitches, etc. monitor various other sites and share the latest trends, news that would be important for our followers.
Key Skills: Key Skills:
Excellent communication skills, written and verbal..Smart personality ..Proactive
Good in writing concept notes for customised acts and technical systems and has a flair for the language
Basic knowledge of updating and working with WordPress based websites.
Understanding of Google Ads, Facebook Ads and ability to run campaigns on your own.
Understanding of SEO and maintaining the content on the website.
Basic knowledge of Adobe Photoshop/Illustrator, any moving editing software like FCP or Adobe Premiere Pro
Should have the willingness to proactively adhere to deadlines and deliver on content and concepts.
Social Media - Content Strategy - Content Creation - Content Calendar and Scheduling - Analytics - Live Posting - Paid Campaigns
Content Creation - Marketing - Presentations - Creating post Event Briefs (For Media websites) - Blogposts, Articles, Case studies - Landing Pages - On Event Photographic Documentation
PR - Posting on Media websites where the co. has currently maintains a profile (eg – Eventfaqs, Eema ) - Looking for Free PR avenues and sending out releases
Administrative tasks - Send watermarked Images to client when requested - Coordinate with Photographer/Videographer – Briefing on whats to be covered, treatment note etc - Coordinate with Graphic Designer
Sales & Servicing - Generating Online Leads - Servicing Online Enquires
Mandatory: Should have good communication & presentation skills..Basic HTML knowledge and Search Engine Optimization (SEO) skills are also required.
Experience: 2 to 5 years
Job Location: Goregaon East – Mumbai
Working Days: 6 days (10 AM to 6 PM)
Reporting to: Director
CTC: upto 2.5 to 4 Lacs + Incentives
Notice Period: Immediate to 30 days
Relocation candidates: No