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Keywords / Skills : Brand Promotion, ATL, BTL, Brand Awareness

3 - 5 years
Posted: 2019-05-18

IT/Computers - Software
Marketing & Communications
Marketing Executive
Any graduate
Posted On
18th May 2019
Job Description
Key Skills:

• Who understand the vision and would like to participate and own the vision.

• Be like a partner than employee.

• Ability to work in fast faced start-up environment with everyday challenges and unbounded responsibilities.

• Know the target audience better than anyone, anywhere

• An analytical, quantitative mind-sets. Result-oriented, go-getter attitude.

• Ability to set goals and execute under tight deadlines and constrained budgets.

• A digital media candidate, well versed with social media campaigns

• Excellent communication, presentation, self-organisation and leadership skills

Job responsibilities:

• Identify marketing strategy and plan of action to increase market visibility and its execution

• B2B Sales. Target large enterprises, demonstrate Quick Ride and get campaign approvals.

• Promote the product through participation in BTL activities and campaigns

• Reach B2C through B2B platforms. Talk to employees and help them to ride share on Quick Ride at B2B Platforms.

• Lead the Green commuting campaign of Quick Ride at various Enterprises like Tech Mahindra, WIPRO, IBM, COGNIZANT and Tech parks like DLF, RMZ, Embassy, Ascendas, etc.,

• Collaborate and develop creative marketing content. Execute acquisition campaigns on Social Media / Digital platforms

• Customer interaction and engagement program (Email marketing)

• Lead team of sales executives to execute the campaigns and sales activities.

About Company

Quick Ride is India’s largest carpooling network. Founded in 2014, Quick Ride is operational in 8 Cities (Bangalore, Delhi-NCR, Mumbai, Pune, Hyderabad, Chennai, Kolkata and Kerala) serving over 1.2 Million plus users. We are preferred carpooling partner for 7 of the top 10 IT giants in India.
Quick Ride strives to provide a platform to make commuting easy and affordable. We aim to disrupt the transport industry by leveraging the latest technology, trends and innovative solutions.
Considering the overgrowing population, vehicle explosion combined with space crunch and natural resources depletion, the future is heading towards - sharing. Quickride is built to make the sharing of empty car seats by office commuters thereby decongesting our cities.
Quick Ride is supported by Global reputed Investors.
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