Technology Course

GOOGLE ANALYTICS

Course Type: Certification | Study Mode: Full-Time
Keywords: GOOGLE ANALYTICS
Course Provider:

Course Detail

Introduction
                                          UNITS OF STUDY
Module 1: Introduction to Google Analytics
Intro Definitions Pt 1
Intro Definitions Pt 2
How Google Analytics Works
Module 2: Fundamentals of Google Analytics
Build Analytics Infrastructure
Setting Up Conversion Data
Input New Users
Examine Extra Points
Module 3: Basics of Google Anayltics
Basic Features
Dashboard
Shortcuts
Adding a Dashboard
Sharing Reports
Alerts
Realtime Analytics
Standard Reports
Views2
Module 4: Reports in Google Analytics
Acquisitions Intro
All Traffic Acquisitions
Acquisitions overview
Acquisition Channels
Cross development
All Referals
Campaign
Keywords
Social
Webmaster Tools
Module 5: Behavioral Reports
Reports Intro
Dimensions
Content Drilldown
Landing Pages
Existing Pages
Events
Event Flow Repotrs
Working with Events
Site Search Report
Working Site Report
Site Search 2
Site Search 3
Behavior Flow Report
Site Speed
Using Site Speed Search
Page Timings
Speed Suggestions
User Timimg Adsense
Experiments
Inpage Analytics
module 6: Audience
Audience Reports
Location Report
Language
Behaviour
Frequency Recency
Engagement Report
Technology Reports
Mobile Reporting
Demographic Report
Interest
Visitor Flow Chart
module 7: Conversions
Intro
Funnel Visualization
Goal Flow Report
Reverse Goal Path
Goal URLs
Ecommerce Reports
Product Performance Reports
Transactions Report
Time to Purchase Report
Multi-channels Funnels Report
Assisted Conversion Report
Top Conversion Paths Report
Time, Log & Path Length Report
Attribution Report & Model Comparison Tool
Conclusion