Marketing & Communication Course

PG Diploma in Marketing Management

Course Type: Post Graduate Diploma | Study Mode: Online
Keywords: Marketing Management | Marketing | Management | PG Diploma | PG
Course Provider:

Course Detail

Introduction
The two years Post Graduate Diploma in Marketing Management programme aims at preparing students for the senior level management position. The programme covers various aspects related to Marketing Management, Marketing Research, Sales & Distribution and Advertising. It focuses on the strategic role of business in improving the marketing function of a firm. It is useful for entrepreneurs seeking to launch new products or revamp existing products in the market. The programme provides tool and techniques to develop innovative approaches to marketing management.